Stora Enso is an international enterprise operating in paper, packaging and wood products branch. The company continuously needs up to date information on its own publicity and the developments in the branch. Stora Enso’s information needs are global and complex in content; what needs to be monitored are the trends in the branch, opinions of various interest groups, the views and expectations of forest owners, the pulp, paper and sawmill industry and of the markets in general, as these can also prepare us for the future. The organization needs the relevant information fast, globally, and in refined form.
M-Brain delivers monitoring reports compiled from global news sources to Stora Enso twice a day. The articles are translated into English from over ten languages, summarised and put into reports. M-Brain meets Stora Enso’s geographically wide and multi-leveled information needs extensively, delivering a fully customizable service package.
The service is genuinely global, multilingual, and almost real-time. M-Brain is not merely following media; it’s delivering vital information as decision-making support. M-Brain manages to meet additional information needs in emergency situations, extremely flexibly and efficiently. M-Brain is delivering information for promoting long-term and successful communication.