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Latest blog posts

Using information in decision making – 5 problems, 5 solutions

26.05.2016

The existence of information in an organization does not in itself ensure its role in decision making. Unused or inaccessible information is, however, idle capital. What are the most typical problems related to information in organizations? And how can these […]

World-class market intelligence in the Middle East – Tricks and tips

18.05.2016

Accurate and actionable market research is hard to obtain in the Middle East. Nonetheless, that doesn’t mean there aren’t ways to come up with world-class market intelligence in this region. This blog post addresses some of the most typical issues […]

Good company reputation is valuable for shareholders

12.05.2016

Maine-survey ranks Finnish listed companies yearly by their reputation among investors. To find out how competent reputation management affects shareholder value, we backtested how a portfolio of top-ranked companies performs compared to other listed companies.

Market research in the Middle East – thoughts of a research analyst

26.04.2016

Most companies I know have given up on systematic market analysis in the Middle East. Even at best, the scope of research is not as deep as it usually is in other markets. In the absence of sufficient or reliable […]

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