M-Brain is a hybrid company, which means we combine technology and human intelligence to be the best service provider around. Our in-house machine learning engine analyses and classifies billions of online documents, constantly improving its capabilities through training data. Here you can find our posts on technology solutions, such as the M-Adaptive media monitoring software which enables you to independently monitor the social and editorial media publicity of your organization, your partners and competitors, or an interesting theme.
How the Right Monitoring Tools Can Bring in Sales Leads Worth $250,000 or More
April 28, 2011. By monitoring Twitter for sales leads, Avaya responded to a tweet by a potential customer in 2009 regarding their new phone system. 13 days later, Avaya closed…
Notes of Media Transformation – News from Your Wrist with Wearables
The "quantified self" movement picked up pace in 2014. More and more consumers are getting interested in measuring and monitoring themselves and their daily lives via a range of smart…
Man or machine-made sentiment analysis – Which should you prefer?
Having invested time and money into founding a solid media monitoring strategy, you know what is being written about your company in the media. You have found out that journalists…
Media intelligence in turmoil – who will come out as winners?
The world is changing around us even faster than we had anticipated. New technologies emerge, new ways of grasping and making sense of the huge amount of information offered by…