Blog posts

At M-Brain, we are passionate about intelligence, monitoring, technology and consulting. Our blog offers you insights around those topics, and every now and then we like to spice things up with something new and unexpected. We invite you to stay tuned and join the conversation.

Market Intelligence Analysis

It is true. The Oxford Dictionary has selected “post-truth” as word of the year 2016. In Germany the related word “post-faktisch” has been selected. These words relate very much to 2016; a year of surprises to many. The two most prominent surprises may well have been the Brexit and the Trump vote.
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We analysed Donald Trump's tweets from the perspective of media outlets and the style of communications

With the inauguration of Donald Trump as the 45th President of the United States approaching, we decided to take a closer look at his tweets from the past two months. After all, each new day seems to bring along something newsworthy from the Trump administration. Here, we wanted to focus on something more accountable, and analysed his tweets from the perspective of media outlets and the style of communications.
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How to timely discover market disruption

December 1, 2016 was a special day. The Rolling Stones informed the world that they are to release a new album. Rather than launching more of their own rock & roll, they announced to honor blues songs that were the sources of their own inspiration. The older you get, the fresher your memories from the days of your youth, right?
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