MI for the Strategic Planning Process – Case Examples
- 10.12.2008 –
White papers & e-books
December 10, 2008. Market Intelligence for the Strategic Planning process in five large companies will be presented and discussed in this M-Brain (formerly GIA) White Paper 1/2008. The case stories are based on interviews with representatives of the case companies that have been conducted in November 2007 "“ January 2008.